Job: Arben Consulting Brand development
Client: Arben
Arben Consulting
The Opportunity:
MSO Design collaborated with Arben Consulting to undertake a comprehensive brand refresh. Arben specializes in working closely with businesses, deciphering their key objectives, addressing pain points, and evaluating existing systems. This detailed understanding allows Arben to provide valuable advice on future needs and navigate businesses toward achieving their goals in an ever-evolving digital landscape.
The Solution:
MSO Design crafted a brand for Arben that embodies the synergy of circular icons—a representation of a seamlessly operating system with energy and efficiency at its core. This brand design is intelligently segmented into the four key service streams offered by Arben. Each element within this branding toolbox harmoniously collaborates to establish a high-impact, versatile brand. The resulting brand not only distinguishes itself from competitors but also confidently translates across all communication assets.
The Outcome:
The culmination of our collaboration with Arben Consulting manifests in a brand that radiates effectiveness and innovation. The circular icon amalgamation speaks to a perfect system, adeptly reflecting Arben’s commitment to facilitating impactful solutions. With its adaptability and standout features, the brand positions Arben Consulting as a distinctive player in the digital landscape. To explore more about Arben and its services, visit https://www.arben.co.nz/.
