Job: Branding | Signage | Collateral
Client: Absolute Therapy
Absolute Therapy
The Opportunity
Absolute Therapy, a small, innovative health and beauty practice, approached MSO Design seeking a brand refresh. This presented an exciting opportunity for us to showcase our expertise in brand design and strategy. Absolute Therapy aimed to create a hub where professionals from diverse industry backgrounds could converge, enabling clients to access comprehensive wellness services under one roof. This collaboration aimed to foster knowledge-sharing among practitioners, enhancing client outcomes and establishing a distinctive offering in the Wellington region’s market.
Our Solution
In close collaboration with Absolute Therapy, we conceptualized a refreshed brand identity that mirrored the practice’s holistic wellness and collaborative approach. Employing overlapping circles and vibrant colors, the brand conveys the vision of the practice in a contemporary and professional way. This refreshed identity was seamlessly integrated across various marketing materials, including sales brochures, corporate stationery, advertising materials, expo signage, web and social media.
The Outcome
The culmination of our efforts resulted in a highly successful and timeless brand refresh for Absolute Therapy. The new brand not only rejuvenated their public perception but also cemented their position in the market within a competitive health and beauty industry.
Reception wall signage